That’s a good question. I have no idea.
To capture the most authentic responses, we needed the element of surprise. We formulated a plot to trick our families and friends into attending Dudnyk Day, an agency open house that gave us the perfect cover for luring them into the office. Then, during a family portrait sitting, we ambushed them with some on-camera questions. The resulting footage proved our theory: Our families have no clue what goes on in agency life.
Kids Share Career Goals
What would your families say if you asked them to describe your agency job?
Share your own video with the hashtag #idontspeakagency.